A substantial portion of the money a company like American Eagle spends on developing a product goes into marketing and image. Trying to produce ads that will catch a headline, trigger deep nostalgia, ads that make people feel things.

That's why although the Brooke Shields controversy in 1980 was seen as negative in the general press in the advertising trade papers it was a highly admired campaign and lead to the thinking that having people fret about your underaged models was "effective"

I love reading advertising trade papers. They are so earnestly engaged in finding ways to manipulate our emotions to sell product and I think once you see that the glamor is broken.

It doesn't feel good to be manipulated. I was definitely manipulated by this kind of advertising as a teen, and still can be swayed even now. But, understanding how it functions makes it easier to see how it could be happening.

I guess don't buy American Eagle if you can avoid it. But, really you shouldn't buy American Eagle because they sell the same poorly constructed clothing found at many chains.

If you want to look good in jeans I recommend made to measure. A perfect fit will make you look amazing and almost no one has clothing that fits unless they can sew. If you can't sew, consider having a thrift piece altered by a tailor. This can be done for less than retail sometimes. That's how you get "good jeans"

I guess don't buy American Eagle if you can avoid it. But, really you shouldn't buy American Eagle because they sell the same poorly constructed clothing found at many chains.

If you want to look good in jeans I recommend made to measure. A perfect fit will make you look amazing and almost no one has clothing that fits unless they can sew. If you can't sew, consider having a thrift piece altered by a tailor. This can be done for less than retail sometimes. That's how you get "good jeans"

I guess don't buy American Eagle if you can avoid it. But, really you shouldn't buy American Eagle because they sell the same poorly constructed clothing found at many chains.

If you want to look good in jeans I recommend made to measure. A perfect fit will make you look amazing and almost no one has clothing that fits unless they can sew. If you can't sew, consider having a thrift piece altered by a tailor. This can be done for less than retail sometimes. That's how you get "good jeans"

@futurebird Any in particular you'd recommend?

I'm buying American Eagle jeans for sure now. For me and all my kids. Intersectional Identity anti-white Woke Marxism can pound sand.

@futurebird

I go through jeans too fast to get them altered. I buy them at the charity shop and wear them (on rotation) until they're actually indecent (by which time they'll be used only for gardening and wood-splitting).

Call me tragically old — I'll wear that — but I do find that stretch jeans look better and are more comfortable than others. (For context, I'm approaching retirement, but I take jeans in a 32" waist and my lower body's still presentable.) I don't know why everyone doesn't prefer them.

@futurebird any recommendations on where to get made to measure?

I love reading advertising trade papers. They are so earnestly engaged in finding ways to manipulate our emotions to sell product and I think once you see that the glamor is broken.

It doesn't feel good to be manipulated. I was definitely manipulated by this kind of advertising as a teen, and still can be swayed even now. But, understanding how it functions makes it easier to see how it could be happening.

A substantial portion of the money a company like American Eagle spends on developing a product goes into marketing and image. Trying to produce ads that will catch a headline, trigger deep nostalgia, ads that make people feel things.

That's why although the Brooke Shields controversy in 1980 was seen as negative in the general press in the advertising trade papers it was a highly admired campaign and lead to the thinking that having people fret about your underaged models was "effective"

A substantial portion of the money a company like American Eagle spends on developing a product goes into marketing and image. Trying to produce ads that will catch a headline, trigger deep nostalgia, ads that make people feel things.

That's why although the Brooke Shields controversy in 1980 was seen as negative in the general press in the advertising trade papers it was a highly admired campaign and lead to the thinking that having people fret about your underaged models was "effective"